Sports Diplomacy News
11/25/2013 – 12/08/2013
- 11/25/2013 – The qualification for the World Cup next year in Brazil is crucial in terms of nation branding. Every country is given a unique chance to promote its national image – or degrade it (take the example of France in 2010). For Cameroon, Roger Milla’s performance at the 1990 World Cup contributed to build the country’s image positively and establish Cameroon as a “nation of football”.
- 11/27/2013 – During three days, the Social Sport World Forum (Educasport) 2013 has gathered over 800 participants in Paris. 200 projects have been presented, showing how sport could be used as a tool to tackle the issues of health, social integration and peaceful coexistence between divided communities.
- 11/27/2013 – The American National Football League (NFL) is now making a big effort to export football in China and introduce this sport among China’s young athletes. The number of fans has risen to more that 9 million in three years. There are now 36 university teams playing football in the whole country. Richard Young, managing director of NFL China, says that hurdles remain on the way: “Team sports aren’t big in China, and the one-child policy has made parents more averse than ever to subjecting their kids to potential harm”.
- 12/02/2013 – In early December, British Prime Minister David Cameron undertook a state visit to China. During his stay in Beijing, Mr. Cameron has overseen an agreement between the Premier League (PL) and the Chinese Super League. As a result of the deal, the PL will help to promote and develop football in China. In return, the Chinese will provide support in the promotion and marketing of PL and clubs in China.
- 12/03/2013 – The United States and Colombia have reaffirmed their strategic partnership, based on shared democratic values and deepening economic ties. Their cooperation includes economic and social opportunities, peace and security commitments, global partnerships and integration, among other sectors. In the “Sports diplomacy and Leadership” section, both countries are deeply committed to furthering educational opportunities for at-risk youth.
- 12/06/2013 – Chung Mong-gyu, head of the Korean Football Association, said his country has taken an important step forward in international sports diplomacy with the qualification for the 2014 World Cup, held in Brazil next summer. “Since the 2002 World Cup, I understand many have voiced concerns about our diminishing influence in football diplomacy”, but the hosting of the U-20 FIFA World Cup in 2017 will help the country to regain a strong position.
- 12/06/2013 – Iran is currently running an active diplomatic campaign in order to improve its ties with the rest of the world. For the first time in more than 35 years, the country is even close to reach an agreement with the U.S. In this particular context, sports diplomacy is also used to ease the tensions. Indeed, the Iranian volleyball team is planning a 10-day joint camp with the American squad.